Entity Based Search and Experiences

Evan Fishkin

SEO Strategic 2013

This lecture can be bought for 5 EUR without VAT together with all
other lectures from Marketing Festival 2013.

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About speaker

Evan Fishkin

Evan Fishkin

More and more search engines are turning to instant answers and knowledge indexes. Using schema and having structured data can get your data into these experiences and markup your content for richer SERP listings. I’ll review the most successful schemas today and share my predications for the next set of successful schemas.

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